Add Account-Based Marketing to the Mix
Account-based Marketing has been proven to help B2B marketers align more strategically with Sales to build personalized campaigns targeted toward specific accounts. The approach helps organizations engage with higher-value opportunities earlier in the sales process, and maximize the ROI of marketing campaigns.
And it works. Recent research concurs that the majority of businesses agree ABM delivers higher ROI than other types of marketing.
But getting started with ABM involves many moving parts – from deciding what technologies to leverage, to getting everyone on-board and aligned around ABM initiatives.
Accelerate ABM Adoption and Success
DemandGen can help you develop and launch an effective ABM strategy with a tailored approach. Working with your team and key stakeholders, we’ll determine the best ways to leverage ABM for driving conversions and revenue from key accounts.
Our consultants will:
- Determine the right ABM solution for your specific business needs.
- Identify and recommend technologies and solutions to implement.
- Work with you to create specific ABM programs, dynamic content, nurtures and ad/website targeting.
- Create and execute a project plan and provide the support you need to be successful.
Trust DemandGen experts to help you implement a successful ABM strategy to augment traditional marketing strategies with targeted account outreach.